14 February 2023

Executive coaching - using creativity

As an executive coach and psychiatrist, I have found that positive psychology and the character strengths framework can be incredibly valuable tools for helping managers in healthcare and pharma succeed. One of the most important character strengths that we can cultivate is creativity.

Creativity is a powerful character strength that can help us in many different ways. It allows us to see problems and situations from different angles and come up with innovative solutions. When we are creative, we are able to think outside the box and challenge the status quo. This can be incredibly valuable in industries like healthcare and pharma, where innovation is crucial.

So, let's dive into the importance of creativity and how you can cultivate this character strength in yourself.

Why is Creativity Important?

Creativity is essential in today's world. It is the foundation of innovation and is the driving force behind progress. Without creativity, we would be stuck in the same old patterns and wouldn't be able to find new solutions to the problems we face.

In healthcare and pharma, creativity is especially important. Patients rely on doctors and pharmaceutical companies to find new treatments and cures for illnesses. The ability to think creatively can help you come up with new approaches to treating diseases and improving patient outcomes.

What are the Benefits of Creativity?

The benefits of creativity are many. Here are just a few examples of how cultivating this character strength can help you in your work and personal life:

Improved problem-solving skills: When you are creative, you are able to see problems from multiple angles and come up with innovative solutions.

Increased innovation: Creativity is the foundation of innovation, and by cultivating this character strength, you can help drive progress in your field.

Improved communication: Creative thinking can help you communicate your ideas in a more compelling way.

Increased adaptability: Creative thinking can help you adapt to new situations and be more flexible in your thinking.

How Can You Cultivate Creativity?

Now that you understand the importance and benefits of creativity, let's talk about how you can cultivate this character strength in yourself.

Practice brainstorming: Set aside time to brainstorm new ideas, whether it's for a project at work or a personal passion. Don't censor yourself - just let your mind wander and see where it takes you.

Seek out new experiences: Exposure to new experiences can help you expand your thinking and see things in a different way.

Take on creative challenges: Participate in creative challenges like writing, painting, or photography to flex your creative muscles.

Keep an open mind: Be willing to consider new ideas and approaches, even if they challenge your existing beliefs.

How Can You Use Creativity in Your Work?

Now that you've cultivated your creativity, it's time to put it to work. Here are a few ways that you can use this character strength in your work:

Look for new solutions to old problems: When you come across a problem that has been plaguing your team or organization, use your creativity to find new solutions.

Brainstorm new ideas for products or services: Creativity can help you come up with innovative ideas for new products or services that can benefit your patients or customers.

Find new ways to communicate: Use your creativity to find new ways to communicate with your team or stakeholders. This can help you build stronger relationships and improve outcomes.

In conclusion, cultivating the character strength of creativity can be incredibly valuable in healthcare and pharma. By expanding your thinking and challenging the status quo, you can help drive progress in your field and improve patient outcomes. Use the tips and strategies we've discussed here to cultivate your creativity and put it to work in your professional and personal life.

Make sure to reach out if you are interested in applying these principles in your professional or personal life,

Michiel Bosman MD


By using this site you agree to our terms and conditions. The Open Forest website is medical in nature and thus, may include health or medical information. This content is posted for informational and educational purposes only. Open Forest in no way engages in the practice of medicine and does not render medical advice. We do not provide asynchronous telemental health services or any other medical service. Nothing posted on Open Forest is intended to be used for the purposes of medical diagnosis or treatment. The use of Open Forest does not create a provider/patient relationship between a user and Open Forest. Users must always seek the advice of their physician or another qualified healthcare professional with medical questions. Users must agree to contact their healthcare professional or an emergency medical service, by dialing 911 when they believe they are experiencing a medical emergency.